Wine consumption in Germany continues to decline
Wine consumption in Germany decreased further in the past wine year. As the German Wine Institute (DWI) announced on the basis of the current wine consumption balance, consumers drank on average one bottle of wine less wine during the 12-month period from 1 August 2024 to 31 July 2025 than in the previous year.
Among people aged 16 and over, who are legally permitted to consume wine, per‑capita consumption decreased from 22.2 litres to 21.5 litres per year. “This development reflects shifting consumer habits, the rising cost of living and demographic changes in Germany,” explains DWI Managing Director Melanie Broyé‑Engelkes.
Sparkling wine consumption remains largely stable
Per‑capita consumption of sparkling wine among people aged 16 and older remained largely stable over the same 12‑month period, decreasing only slightly by 0.1 litres to a total of 3.5 litres.
In addition to purchases from retailers and producers, the wine consumption balance also includes the quantities of wine and sparkling wine consumed outside the home. In the last wine year, total consumption amounted to 17.8 million hectolitres, consisting of 15.3 million hectolitres of wine and 2.5 million hectolitres of sparkling wine. Based on the population aged 16 and over, numbering 71.2 million (Federal Statistical Office 2024), this corresponds to a theoretical per‑capita consumption of 25 litres of wine and sparkling wine per year.
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Ernst Büscher
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